Ministry of Commerce in China predicted that in 2016 China's Cross-border E-commerce import and export volume will grow to 6.5 trillion Yuan, with an Annual growth rate of over 30%. Turnover Percentage contributions to total exports/imports will raise up to 20%.

In 2014, the consumers of global luxury goods consumption in China reached US $ 106 billion. Thus calculated, the Chinese 2014 taking 46% of the global luxury goods, only a quarter of consumption took place domestically.

The government has also recently been working to lower prices on luxury goods, according to a statement by Ministry of Finance, since 1st June 2015, China will slash import tariffs on consumer goods including skincare products, Western-style clothes and diapers by an average of over 50 percent. Suits, Fur import tariffs by 14% -23% to 7% -10%, short boots, sport shoes from 22% to 24% to 12%. Import diapers from 7.5% to 2%, and skincare from 5% to 2% respectively.

China's netizen population, the world's largest, reached 632 million by the end of June, 2014. the utilization ratio of mobile phone (83.4%) exceeds the traditional PC(80.9%) for the first time, the role has become the biggest Internet terminal. With the increasing Chinese mobile phone users, Mobile Data consuming is entering the "G' Era. Internet users is gradually transferred to the mobile end, China has entered the era of mobile Internet. How to take advantage of Big Data, innovative E-Tailer marketing method, traditional E-Commerce transformation to achieve effective brand positioning, and success and ROI Maximization. The summit has invited well-known global E-Commerce experts to discuss and share on development of E-Commerce and mobile business marketing trends.

As of December 2014, the scale of China's Internet users reached 649 million, Internet penetration rate of 47.9%.  Internet penetration rate of 47.9% and mobile user of 557 million to become the main force. An increase compared to 5672 million by the end of 2013. Mobile users among the total population of internet user increase from 81.0% (2013) to 85.8%.

In 2014, Chinese Mobile Commerce was witnessed a massive explosion,  mobile shopping , mobile payment, mobile banking users had an annual growth of 63.5% , 73.2% and 69.2% respectively, higher than that of other mobile apps.  And the gloomy Mobile Booking market had it boom in 2014, it’s user had an annual growth at 194.6, won the Fastest growing Mobile App of the year.

As of December 2014, 71.9% of video users choose to use mobile phones to watch videos, next is desktop/laptop computer, utilization rate of 71.2%. And the rating of mobile for watching web programming was ranked top of all devices.

As of December 2014, Chinese Internet users in rural areas accounted for 27.5% of total amount of Internet users, scale up to 178 million, representing an increase of 188 million population by the end of 2013

AliBaba predicted that the National Rural online shopping market in 2016 will exceed 460 billion Yuan, the gap is narrowing down between first tier and second, third cities.

Analysys International’s data shows, 2014 China's Internet advertising industry market reached 153.5 billion Yuan, this accounts for 28% of the overall industry. A remarkable event was Baidu's advertising revenue surpassed that of CCTV.

In 2013, Google's revenue has soared to $60 billion, Bigger than both the magazine and newspaper.   

Online retail sales in China grew by 49.7% to RMB 2.8 trillion in 2014, which accounted for 10.6% of total retail sales of consumer goods. A conservative estimate is Consumer online spending is expected to rise to exceed $10 trillion by 2020, more than 16% of the total consumer spending.

While Online medical services gain popularity in China, this market will reach 36.5 billion Yuan in 2017, among which online market takes up to 20 billion. Mhealth is the future director of Ehealth.

Statistically, domestic household electrical appliances sales revenue was 70 billion, and expected to exceed 120 billion in 2015.

Earlier this year analysis from Canalys, that smartwatch shipments are projected to reach 8 million in 2014 and that number is estimated to grow to more than 23 million units by 2015 and more than 45 million by 2017.

According to Iresearch’s data, 2014 China's online travel market transactions amounted for 307.79 billion, an increase of 38.9% than 2013, 9.2% of total tourism revenue, an 1.7% increase than 2013.

in 2013. Over 2.78 billion payments was made via Mobile Alipay, 900 billion Yuan (USD 150 billion), became the largest mobile payments processor in the world.

According to analyst from Iresearch, in 2014 home improvement online trade reached 119.7 billion Yuan, an increase of about 50 percent over 2013. the market share of the residential decoration is expected to only about 8%. This indicates that, home improvement e-commerce also has a very large room for growth, especially O2O model, filled with a lot of business opportunities.

In 2014 China Programmatic Advertising market reached 4.84 billion Yuan, with an increase of 216.5%. account for 8.9 of whole ad industry. This figure is expected to reach 282.7 billion Yuan, 28.2% of the total industry.  

E-Commerce Series Event Globally
  • Shanghai China
    Nov. 18-19th 2015
  • New York USA
    May 5-6 2016

  • London UK
    August 9-10 2016

  • Tokyo Japan
    October 19-20 2016

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